ASW15
Attending Affiliate Summit in Las Vegas (ASW15) ? Great! We are too. Sunday, January 18th come to the VoloMP Meet Market Table #704. Noon to 6PM. Want to spike your email ROI? Confused about managing your own IPs? Fed-up with juggling multiple ESPs? Talk to us! Email: sales@volomp.com to make an appointment or just drop
How Many IPs?
How to Set-Up IPs for Bulk Mailing Ip management. Are you ready for it? If you are a mailer crossing over from using an ESP or (ESPs) to running your own mailing server, welcome to the fun of managing your own IPs. IPs are a big deal –a big, BIG deal. Every mailer needs them.
Happy List Happy Life
Email List Cleaning Basics First off, congratulations on having an email list! It’s one of the best marketing tools in human history. But before you get to sending, you’ve got to get scrubbing –otherwise your mailing efforts may fall flat. Once you’ve obtained email addresses and mastered your unsubscribe procedures, there are a variety of other
Is Email Still Cool?
Social Media Still Cannot Beat the Power of Email! Let this email infographic skool you: Sources: 1.http://www.exacttarget.com/blog/91-of-consumers-use-email-at-least-daily 2.http://www.dotmailer.com/blog/infographic-email-ecommerce-an-understated-relationship 3.http://www.businessnewsdaily.com/5816-3-tips-for-email-marketing-success.html 4.http://graphs.net/infographics-on-email-marketing.html 5.http://www.dmnews.com/infographic-email-on-my-mind/article/309519 6.https://litmus.com/blog/email-client-market-share-where-people-opened-in-2013 7.http://emailexpert.org/infographic-email-marketing-changing 8.http://emailclientmarketshare.com*Includes basic VoloMP licensing fee as well as standard hosting and IP costs.
ASE14 NYC
ASE14 Danny B. partied like it was 1994 (but with promotional, 80’s themed, sunglasses)!
Warming Up IPs
How to Mail Off of Your Own IP Blocks Using a mailing platform like Volo instead of an ESP challenges you to get skilled at mailing off your own IP blocks. Good IPs are the life-blood of high-volume email. It’s the main reason ESPs get so pricey as you up your volume. It’s also why
Stages of Mailing
High-Volume Email Sender Primer Determination When you first start mailing you feel like: Despair When you hit the learning curve it’s like: Depression You may want to toss the towel over IP issues: Delight And even when you’re scoring awesome ROI it’s like: And finally, once you’ve made it… Blissful Delusion When others ask how
Why Mailing Platform Not ESP
Why You Need a Mailing Platform, Not an ESP Delivery in the toilet? ROI tanking? Suits pressuring to just “fix it” ASAP? That’s the situation an industry friend was in when he called me to ask if VoloMP could help him “inbox Yahoo.” LOL! Amiright? His company mails serious volume –by juggling 3 to 4 ESPs at
IP Back-Off Strategy
IP Back-Off Strategy: A Major Difference Between TLD and GI Mailers How you feel when your new IP back-off strategy works: (TLD/Cable mailer) IP Back-Off What? (GI Mailer) Make sure you warm-up those IPs!
AOL Yahoo Change DMARC Rules
Achieve Healthy ISP Delivery Rates Yahoo and AOL are at it again. Yahoo and AOL are changing their DMARC rules. It’s part of the constant battle against scammy, spammy email. As a result, many ISPs have been bouncing Yahoo.com “from” addresses originating from non-Yahoo servers. AOL has followed Yahoo’s example. So you can expect some